career

How to Build An Effective Resume

iStockphoto.com |

iStockphoto.com | jakkapant turasen

If you’re hitting the job market, you’re going to need a solid resume. It’s your professional brochure. You will want to invest time and effort into your resume to make sure that you present yourself in the best possible light. Here are eight tips you can use to build an effective resume and help it shine. Please bear in mind, these are general guidelines; there are often exceptions, but these are considered best practices.

  1.  Invest in a resume guide. You’ll want to know the latest and greatest formats to model. You can find guides for sale on Amazon, or any bookstore, and most libraries carry multiple guides – personally, I’m partial to the guides by Wendy Enelow and Louise Kursmark, due to the depth, quality, and currency of their work samplees. The more recent the guide, the better, and there are many guides that provide examples specific to a particular field or industry, such as management, finance, or engineering. A good resume guide walks you through the components of a standard resume, today’s recommended look and feel, and tips on what recruiters and hiring managers expect to see.

  2.  Build your resume in Microsoft Word. Microsoft Word is the most commonly used and universally accepted platform by employers, and to ensure readability and compatibility by hiring managers, recruiters, and the applicant tracking systems (computer systems employers use to gather resumes), the .doc format is essential. Even if Apple Pages or Google Docs allows you to save the resume as .doc (Microsoft Word) format, it may not retain your intended formatting. From the resume guide, select an appropriate layout and format to ensure clean presentation. Stick with standard fonts (Arial, Times New Roman, Calibri, etc.) as an employer may not have invested in that fancy typeface you found buried in the font menu, and when the recruiter opens your resume it could look like unintelligible, random text. Lastly, if you’re not great in MS Word, get the help of somebody who is.

  3. Include your personal information. In the header, provide your first and last name; a current phone number, ideally a mobile number; a current email address; your city, state, and Zip/postal code (no need for the street address); and your LinkedIn Profile URL.

  4. Document your work experience. While there are exceptions, most resumes have work experience listed in reverse chronological order – namely, your current or most recent position is the most relevant, so it would be presented first, then followed by more recent experience. While there may be exceptions, generally speaking, your work experience should go back no more than ten years – what you’ve done most recently bears the most relevance. Under each role, detail your employment, location, and years of employment (recent graduates should include months), with the company and job descriptions between two to five lines.

  5. Highlight your achievements. To the highest degree possible, your resume will be more effective if your work experience is supported by accomplishment-oriented information instead of generic job descriptions that do not make you stand out as a candidate or individual. Under each role, try to provide two to five bullets, with each bullet representing a specific achievement. Focus on real, measurable achievements that employers will value; metrics matter – the more you can include the better. For example, when you say, “increased sales by 15% in the first six months, over performing projections by 4.7%”, your hard work is more apparent than if you say, “increased Q1 sales”.

  6.  Detail your education. Your highest levels of education should appear on your resume – for a recent graduate, this would appear before work experience. In terms of details, include the exact name of the diploma, year of graduation, GPA, class rank, and any honors received. Professionals with a couple years or more of experience would typically list their professional history first, without graduation date, and would include the GPA only if it’s bound to impress an employer. Bear in mind, if you attended school but did not finish your degree, do not make it appear as if you did – a background check will report the degree as incomplete (be honest).

  7.  Show off your skills. You should have a Skills or Keywords section to improve your chances of getting hits by the applicant tracking systems. These skills fall into three categories – Interpersonal and Leadership (soft skills); Technical Skills (specific to your job, such as database administration or accounting); and computer skills (everything from Microsoft Office to Photoshop to Salesforce to programming languages).

  8.  Proofread like crazy. It is not possible to proofread your resume too many times. Mistakes happen. Do not solely rely on your computer’s spelling and grammar check. While those functions will identify glaring errors and help you correct them, they will not find everything. Pay close attention to common errors like “their,” “there,” and “they’re,” or “it’s” and “its.” Have someone else proofread your resume as well to catch anything you may have missed.


 Philip Roufail contributed to this article.

Scott Singer is the President and Founder of Insider Career Strategies Resume Writing & Career Coaching, a firm dedicated to guiding job seekers and companies through the job search and hiring process. Insider Career Strategies provides resume writing, LinkedIn profile development, career coaching services, and outplacement services. You can email Scott Singer at scott.singer@insidercs.com, or via the website, www.insidercareerstrategies.com.

6 Strategies To Accelerate Your Career Momentum In A Recession

6 Strategies To Accelerate Your Career Momentum In A Recession.jpg

iStockphoto.com | rclassenlayouts

There are glimmers of good news in the job market. Many businesses are starting to open up. The unemployment rate in the United States is edging downward. But despite these small steps forward, back on Main Street the outlook is still quite challenging.

From The New York Times – “Since March, when the crisis began to shut businesses en masse, a generation of professionals has seen careers enter a state of suspended animation. Hiring has dried up, advancement has ceased, job searches have been put on hold and new ventures are in jeopardy. As a result, even well-connected high-earners are suddenly in unfamiliar territory.” (David Gelles, 05/27/20)

Many professionals on the higher end of the economic scale suddenly find themselves competing for jobs with salaries that were significantly lower. This so-called “cyclical downgrading” of job seekers into “lower-quality” jobs, is thought to lead to sustained earnings reductions during recessions; unfortunately, this dynamic is once again a feature of our current unemployment crisis.

Here are six strategies you can use to accelerate your career momentum in this brutal economy.

  1. Move with urgency. Whatever it is you need to do to jump into the job hunt with both feet, do it. Make looking for a job your number one priority. This is a marathon, not a sprint, and the earlier you start the more of a lead you can build.

  2. Refocus your goals. Now may not be the best time to climb the corporate ladder and maximize your earning potential. That does not mean you should de-value your experience and accomplishments, but perhaps point them in a different direction. Emphasize your capability to add value to the bottom line on day one, and your desire to find the right cultural fit where you can develop.

  3. Shift your mindset. “We’re all in this together” is something you may have heard in Covid-19 response ads. It applies to the labor market as well. It’s time to be a team player, to be flexible with yourself and others, and go beyond the job title. Leaner, agile organizations need staff who can do more with less, and that means using teamwork to get results. Focus on raising the bar for everyone, not just yourself.

  4. Check your ego at the door. The key to shifting mindset is recognize that everyone currently faces challenges and to recalibrate what you should consider a success right now. Professional glory may have to take a back seat to financial security.

  5. Work your network – and be a part of someone else’s network. Work the hell out of your network, and be open to others working the hell out of you. Be a bridge for someone, and someone will be a bridge for you. You may be surprised to find allies all around you.

  6. Get current. Whether you’re applying for work, going pro with a side gig, or launching a brand new career, now it is more necessary than ever to Always Be Training. Skills matter more now than ever.


Philip Roufail contributed to this article.

Scott Singer is the President and Founder of Insider Career Strategies Resume Writing & Career Coaching, a firm dedicated to guiding job seekers and companies through the job search and hiring process. Insider Career Strategies provides resume writing, LinkedIn profile development, career coaching services, and outplacement services. You can email Scott Singer at scott.singer@insidercs.com, or via the website, www.insidercareerstrategies.com.

6 Simple Tips To Shine On A Video Interview

iStockphoto.com | Antonio_Diaz

iStockphoto.com | Antonio_Diaz

Video conferencing is the old thing that is new again. According to Transparency Market Research, global video conferencing will be valued at $8.9 billion by 2025 with an annual growth rate of 8.3%. It’s big business, and with social distancing as the order of the day, it will continue to boom.

In late March of this year, PC Magazine wrote, “To stay healthy in 2020, telecommuting and regular work-from-home arrangements are pretty much a must for most people”, and released its list of Top 10 video conferencing apps (in alphabetical order):

1.     BlueJeans Meetings

2.     Click Meeting

3.     GoTo Meeting

4.     Intermedia AnyMeeting

5.     JoinMe

6.     Microsoft Teams (formerly Skype)

7.     Ring Central

8.     WebEx (Cisco)

9.     Zoho Meeting

10.  Zoom

While a decline in video conferencing use is to be expected when the labor market reaches some kind of predictable equilibrium, by then it will already be a permanent part of many job descriptions, including recruitment and hiring. The increase in video interviewing happening right now is likely to continue until it is as much a part of the hiring process as the phone screen. 

From the list above, the brand that most likely stands out is Zoom. Zoom was already a billion dollar success story before the pandemic. Now, in four months, Zoom has become synonymous with the new era of video conferencing. If you’re part of a remote video interview, it will most likely be on Zoom.

To fully leverage the opportunities afforded to the job seeker by Zoom, and the other platforms, here are some simple tips to shine during video conferencing interviews:

1.     Show off in your visual presentation.

Any job interview done via Zoom is both an interview and a screen test. Here’s how to sparkle.

  • Choose a private and quiet location.

  • Choose a clean background. Zoom allows you to choose a background and it’s now an online cottage industry. If you Google “Zoom backgrounds” all of your prayers will be answered, but save the “Pulp Fiction” background for the virtual happy hour with your friends. For an interview, choose a neutral clean background so that nothing distracts from the star of the show – you.

  • Be well dressed and look sharp. Solid colors. No white or black.

  • Avoid glasses if you don’t need them (glare) and hats (they’ll hide your beautiful face).

  • Hollywood magic is mostly hair and makeup.

  • Command the virtual space by keeping the frame tight on you.

  • Do not lean in or back.

 

2.     Show off your interview skills.

Keep the rules for a good interview in mind, but the Zoom version.

  • Be cognizant of the technology to remain in view and with proper posture.

  • Do not sit too close to the screen or your face will be distorted.

  • Maintain clear audio.

  • Position yourself so you are eye level with the camera. If you are on a laptop that means elevating the laptop to eye level while the screen is at a ninety-degree angle. Nobody wants to see up your nose.

  • Connect with your audience and show your passion, but keep in mind you are doing it through a camera at the top of your laptop and the interviewer(s) can’t see your view. Play to the camera, not the box, or boxes, with the other person/people in them.

  • Make eye contact. Speak clearly.

  • Do not look “off-screen”.

 

3.     Show off your portfolio.

Zoom allows you to share your screen.

  • If you are in a creative field and have a digital portfolio ready to go, you can walk people through the best examples of your work.

  • More than just sharing, this is an opportunity to make a full visual presentation that tells the professional story you want to tell.

  • If you put together a presentation that includes content from your portfolio in advance, it can be a versatile tool during an interview. You may use it in response to an interview question, to make a strong opening, or a big splash at the end.

 

4.     Show off your skills.

Maybe you’re not a “creative”, and you work in analytics, or finance, or a similar field that does not revolve around dazzling visual presentations.

  • In this case, the ability to share your screen may be even more advantageous.

  • You can share an Excel spreadsheet, budget documents, metrics, screenshots, etc. – anything that is material to the role and will strengthen the impact you make during the interview.

 

5.     Show you know your stuff.

“White board interviews” intended to test a candidate’s critical thinking and knowledge while competing for a job opening can be very challenging. For example, IT professionals are often given a complex technical problem and asked to demonstrate how it can be solved with the most minimal impact on business operations. One dry erase marker and a blank white board stand before him or her and a job offer, thus the name.

On a Zoom call, the white board is replaced by anything and everything you have access to on your computer. This gives you an advantage.

  • While you can’t predict what you will be asked during an interview, if you master Zoom’s presentation features you will be a more effective communicator during a remote interview.

  • If you are proactive and prepare in advance, you can drive the action of the interview, even a “white board interview” during which you are expected to produce an answer in real time for all to see. Get comfortable in Visio and other apps that help you illustrate a business or technical concept.

  • Take the time to master the video conferencing technology so you can master your interview.

 

6.     Show that you have great manners.

When things wrap up, use the Chat feature to send a quick thank you message to all the participants of the interview.


Philip Roufail contributed to this article.

Scott Singer is the President and Founder of Insider Career Strategies Resume Writing & Career Coaching, a firm dedicated to guiding job seekers and companies through the job search and hiring process. Insider Career Strategies provides resume writing, LinkedIn profile development, career coaching services, and outplacement services. You can email Scott Singer at scott.singer@insidercs.com, or via the website, www.insidercareerstrategies.com.